‘Cooking Dinner Vol. I’ by William Hereford
Posted by Bobby Solomon • July 1, 2010 • Food & Drinks & Video
Imagine a cooking show that features beautiful cinematography, delicious recipes, beautiful old French music and none of the bloated egos that currently lurk on the Food Network. That’s the idea behind William Hereford’s newest video project Cooking Dinner Vol. 1. Hereford, along with Ithai Schori, prepare a simple, easy to make feast that has made my mouth water like you wouldn’t believe. But the visual nerd in me is drooling as well because the whole thing is shot like it’s something out of Gourmet Magazine. In his email to me Mr. Hereford described the videos as, “a motion-piece which combines typeface typical to magazines with video shot & edited to feel like a still photograph.”
In the future he’d love to create a series of these which you could view on say an iPad, swiping back and forth between scenes like flipping through the pages of a recipe book. Dear fancy magazine people, do yourself a favor and hire this guy, your cool factor will jump.
Bobby
P.S. I was so inspired by this that I’m buying a duck breast to make this weekend and will be following this recipe. I’ll be posting photos so you can see how it turns out.
@sothrivemysoul Well now you know.
More than anyone else, William Hereford creates the world I want to live in. He is an artist, a visionary, and Southern gentleman. I’m proud to call him a friend and accomplice, and I can’t wait to see what he does next.
See more of his work at williamhereford.com and at williamhereford.blogspot.com.
Great work, Will.
Comment by Peter Pawlick — July 1, 2010 #
Stunning. God i spent last night watching the cooking channel and felt out of sorts with it. Can’t wait for more Hereford.
Comment by iris — July 1, 2010 #
Beautiful stuff- it’s refreshing to see this new breed of home-bred cooks/cooking shows. Not as polished but one of my favorites is Working Class Foodies: http://www.hungrynation.tv/wcfoodies/
Inspired!
Comment by elsa — July 1, 2010 #
I’d also like a strong subtle (feminine or masculine) voice over option for practical use… otherwise… perfect. It makes me want to cook! Beautiful piece!
Comment by Abel — July 1, 2010 #
[...] This is one of those videos that reminds me there is always a new way to shoot the same old thing. I hope the Food Network is watching. Source: kitsunenoir.com [...]
Pingback by This is Beautiful « the Payola Collective — July 1, 2010 #
[...] just spotted this beautiful cooking video from Kitsune Noir. This isn’t your run of the mill cooking show episode. With amazing cinematography, straight [...]
Pingback by Cooking Dinner Vol. I by William Hereford | — July 1, 2010 #
This song is such a French beautiful classic.
I wish I could translate it for you ;-)
Comment by vincoh — July 2, 2010 #
o id like so much for you to remember,
the happy days when we were friends,
in those times life was more beautiful,
and the sun more burning then today.
the dead leaves get picked up with by shovel,
you see, I have no forgotten,
the dead leaves get picked up with by shovel,
the memories, and regrets also…
and the wind of the north take them away,
in the cold night of oblivion,
you see, I have not forgotten,
the song that you would sing me.
it is a song, that resembles us,
you, loved me, and I loved you.
we lived both together, I, who loved me, I, who loved you.
But life separates those who love each other, so softly, without making noise, and the sea erases on the sand, the steps of the disunited lovers….
LALALALAAAAAAAAAAAAAAAAAAAAAAAA…….etc etc etc…….
But life separates those who love each other, so softly, without making noise, and the sea erases on the sand, the steps of the disunited lovers….
—————————————
et maintenant j’ai faim..
Comment by tibere — July 2, 2010 #
[...] [Project Oasis link via Interactive Multimedia Technology; Cooking Dinner link via SwipeLife and KN.] [...]
Pingback by Cooking Dinner and Project Oasis | Inventing Interactive — July 2, 2010 #
Agreed – beautiful! I just posted about this, comparing it to a recent digital kitchen project by Intel — and arguing that this sort of tactile, hands-on, approach to cooking should be used, instead of the antiseptic way we often are presented with food.
http://www.inventinginteractive.com/2010/07/02/cooking-dinner-and-project-oasis/
Comment by David — July 2, 2010 #
[...] Dinner Vol. I from William Hereford on Vimeo. The second is a movie posted by our friend Bobby at Kitsune Noir. Cooking Dinner Vol. 1 is a beautiful piece of cinematography as much as it is food porn, and while [...]
Pingback by FORTPORT » Food, Stuff — July 20, 2010 #
[...] William Hereford has recently released a mock-up for a digital cooking magazine that he hopes to someday see on the iPad. In this concept, a new and creative way to present a cooking recipe is combined with subtle visuals that don’t distract and help aid the cook if needed. William also envisions the ability to swipe through each cooking step on the iPad, which would be a great idea for those using the magazine in their kitchen. Try out this new living art experience by turning up the soothing French music and cook yourself some roasted duck! [Kitsune Noir] [...]
Pingback by iPad Cooking Magazine Concept | Living Art Media — July 28, 2010 #